Author Profile
Chinnaswamy, Trent
Pajama Challenges in a Medical Practice: Is AI the Answer? (Abridged)
Matherne, G. (Paul) Raveendhran, Roshni Chinnaswamy, Trent Li, Tianshu Krishnan, Vineet
OM-1836 | Published March 27, 2025 | 5 pages Case
Collection: Darden School of Business
Denise Roebell, director of the Garfield Community Physicians Group (GCPG), had just finished the notes from her Friday morning clinic and, at 8 p.m., turned to what felt like a never-ending stream of... Read More
Thin Markets, Strategic Moves: Pricing Dynamics in Google’s Sponsored Search
Albert, Michael Popescu, Dana Feldman, Pnina Chinnaswamy, Trent
QA-0974 | Published August 13, 2024 | 7 pages Case
Collection: Darden School of Business
Based on public sources and written to include the fictionalized thoughts of Tomás Claro, a mid-level product manager at Alphabet Inc. (Google), this case offers a launching point into the discussion ... Read More
Pajama Challenges in a Medical Practice: Is AI the Answer?
Matherne, G. Paul Chinnaswamy, Trent Li, Tianshu Krishnan, Vineet
OM-1809 | Published May 01, 2024 | 9 pages Case
Collection: Darden School of Business
Denise Roebell, doctor of nursing practice, manages the Garfield Community Physicians Group (GCPG). Across GCPG, the administrative burden of pre-visit planning and documenting care is contributing to... Read More
California Closets: Rethink, Rebuild (A)
Thomas, Doug Chinnaswamy, Trent Yemen, Gerry
OM-1810 | Published | 13 pages Case
Collection: Darden School of Business
In July 2021, Peer Nielsen, partner at the Business Improvement Group, was deciding how to improve manufacturing at California Closets. Although sales were expected to exceed current production by the... Read More
California Closets: Rethink, Rebuild (B)
Thomas, Doug Chinnaswamy, Trent Yemen, Gerry
OM-1812 | Published | 4 pages Case
Collection: Darden School of Business
This case, a follow-up to "California Closets: Rethink, Rebuild (A)" (UVA-OM-1810), examines how Peer Nielsen's recommendations led to significant improvements at California Closets and explores chall... Read More