grid_view Categories
Accounting & Control
- Activity-Based Costing & Strategic Cost Management
- Cost Allocation
- Ethics in Accounting
- Financial Accounting & Reporting
- Financial Analysis
- General
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- Mergers & Acquisitions
- Planning, Budgeting & Profitability Analysis
- Relevant Cost Analysis
- Standard Costing of Products & Services
- Taxation
- Understanding Cost Behaviors
Entrepreneurship & Innovation
- Acquisition of Closely Held Enterprises
- Business Plans
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- Entrepreneurial Finance
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- Environmental Sustainability
- General
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- Sustainable Innovation
- Technology & Innovation Management
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Ethics
- Conflicts of Interest
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- Ethical Theories & Moral Reasoning
- Ethics in Information Technology
- General
- Giving Voice to Values
- Globalization
- Health Care
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- Questionable Payments
- Recruiting
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Finance
- Bankruptcy & Turnaround Management
- Capital Budgeting
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- Cost of Capital
- Credit Markets & Instruments
- Discounted Cash Flow
- Emerging Markets Finance
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- Ethics in Finance
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- General
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Leadership & Organizational Behavior
- Career Management
- Change Management
- Crisis Management & Conflict
- Diversity Management & Leveraging Difference
- General
- Giving Voice to Values
- High Performance & Engagement
- Human Resource Management
- Interpersonal Behavior
- Leadership
- Managerial Psychology
- Organizational Design & Development
- Organizational Network Analysis
- Performance Management
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Marketing
- Advertising & Promotion
- B2B Marketing & Channels
- Branding
- Conjoint Analysis
- Consumer Behavior
- Consumer Marketing
- Digital Marketing
- Ethics in Marketing
- General
- Global Marketing
- Market Segmentation
- Marketing Analytics & Metrics
- Marketing Research
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Operations Management
- Aggregate Planning
- Best Practices
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- Corporate Aviation
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- General
- Incentives
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- Lean
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- Manufacturing
- Operations Analysis
- Operations Strategy
- Outsourcing
- Planning & Control
- Process Analysis
- Product Development
- Project Management
- Purchasing
- Quality Management & Improvement
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- Six Sigma
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Strategy
- Balanced Scorecard
- Collaboration
- Competitive Dynamics & Competitor Analysis
- Corporate Strategy
- Corporate Venturing
- Diversification
- E-Business Strategy
- Environmental Sustainability
- Five Forces
- General
- Innovation Management
- Negotiations
- New Business Development
- Nonprofit Organizations
- Postmerger Integration
- Strategic Alliances
- Strategic Planning
- Strategy Consulting
- Strategy Implementation
- Uncertainty
- Value-Based Planning
- Global Strategy
Digital Marketing Simulation: Media Attribution at ExerciseMinder (SIMULATION)
M-0988 | Published February 05, 2020 | 1 pages Simulation
Collection: Darden School of Business
Media attribution is a critical issue for marketers. Digital media provides marketers access to fine-grained data about consumer interactions with brands, but identifying the contribution of different... Read More
The Beer Game (SIMULATION)
Weiss, Elliott N.; Raz, Gal; Goldberg, Rebecca
OM-1521 | Published August 11, 2016 | 1 pages Simulation
Collection: Darden School of Business
The Beer Game is a competitive supply chain simulation that improves on the learning outcomes of the classic Beer Game developed at MIT. Students still assume one of four supply chain positions, but i... Read More
Positioning Game (SIMULATION)
M-0677 | Published October 22, 2013 | 90 pages Simulation
Collection: Darden School of Business
Using perceptual maps, students make decisions about launching new products in the context of impending market competition. Groups of six players compete in the launch of a new or enhanced product by ... Read More