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Cullen, Kevin

Selection Sunday

Detert, James (Jim) ; Cullen, Kevin

OB-1434 | Published June 26, 2023 | 5 pages Exercise

Collection: Darden School of Business

This exercise stages a data-analysis task within the world of US men's college basketball. The National Collegiate Athletics Association (NCAA) Division 1 Men's Basketball Championship Tournament, kno... Read More

Data Analytics and the Overall Research Process

Detert, James R. ; Cullen, Kevin

OB-1416 | Published December 13, 2022 | 6 pages Technical Note

Collection: Darden School of Business

In many cases, data analysts are given the question to answer or the data set to be analyzed. It’s important, however, to understand that there are numerous steps, before and after the empirical analy... Read More

Fired Fairly?

Detert, James (Jim) ; Cullen, Kevin ; Rosen, Evan

OB-1368 | Published November 10, 2021 | 3 pages Exercise

Collection: Darden School of Business

This case presents students with the issue of whether Black college football coaches are fired fairly. Students are asked to use the provided data set to think through the various prompts about buildi... Read More

The "Right" Way to Pick the "Right" Players

Detert, James R. ; Cullen, Kevin ; Kime, Leslie

OB-1365 | Published October 25, 2021 | 3 pages Exercise

Collection: Darden School of Business

To prepare for each year’s NFL draft, each team creates a “model” for player selection. This involves developing a holistic view of every player (especially those the team is most interested in), such... Read More

"With the First Pick...": General Manager

Detert, James R. ; Cullen, Kevin ; Taubenfeld, Britton ; Rosen, Evan

OB-1366 | Published October 25, 2021 | 8 pages Exercise

Collection: Darden School of Business

In this exercise, students are put into the role of newly appointed general manager of an NFL team and must use the data provided to conduct draft research and make a tentative decision for their team... Read More

"With the First Pick...": Head Coach

Detert, James R. ; Cullen, Kevin ; Taubenfeld, Britton ; Rosen, Evan

OB-1367 | Published October 25, 2021 | 8 pages Exercise

Collection: Darden School of Business

In this exercise, students are put into the role of head coach of an NFL team and must use the data provided to conduct draft research and make a tentative decision for their team’s first four picks i... Read More

Should We Go For It?

Detert, James R. ; Cullen, Kevin ; Taubenfeld, Britton

OB-1364 | Published October 15, 2021 | 2 pages Case

Collection: Darden School of Business

This case follows Sarah Johnson, who has just accepted the position as an intern in the offensive analytics division for the Dallas Cowboys. After gathering all the data she could find for the NFL bet... Read More

Are We Sacrificing by Sacrificing?

Detert, James R. ; Cullen, Kevin

OB-1363 | Published October 14, 2021 | 2 pages Case

Collection: Darden School of Business

The game of baseball offers a team’s manager relatively few tactical decisions to affect their team’s chances of winning on any given day. The manager chooses the batting lineup and where the fielders... Read More

Free Agency (A)

Detert, James R. ; Cullen, Kevin ; Rosen, Evan

OB-1359 | Published September 29, 2021 | 2 pages Case

Collection: Darden School of Business

This case set challenges students to consider the upcoming free agency decision-making of an NBA team by conducting some basic statistical analyses of three possible targets, all of whom are upcoming ... Read More

Free Agency (B): Negotiating as a Player's Agent

Detert, James (Jim) ; Cullen, Kevin ; Rosen, Evan

OB-1360 | Published September 29, 2021 | 2 pages Case

Collection: Darden School of Business

This case set challenges students to consider the upcoming free agency decision-making of an NBA team by conducting some basic statistical analyses of three possible targets, all of whom are upcoming ... Read More

Free Agency (C): Negotiating as the Nuggets' Representative

Detert, James (Jim) ; Cullen, Kevin ; Rosen, Evan

OB-1361 | Published September 29, 2021 | 2 pages Case

Collection: Darden School of Business

This case set challenges students to consider the upcoming free agency decision-making of an NBA team by conducting some basic statistical analyses of three possible targets, all of whom are upcoming ... Read More

Four Factors

Detert, James R. ; Cullen, Kevin ; Rosen, Evan

OB-1358 | Published September 21, 2021 | 2 pages Case

Collection: Darden School of Business

This case follows Shane Harris, who has just been hired as an assistant coach for the NBA's new franchise, the Honolulu Hammerheads. In order to aid team management in using basketball analytics, Harr... Read More