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Eyal, Shachar
J. C. Penney Company
Eades, Kenneth M. Glazer, David Eyal, Shachar
F-1720 | Published December 01, 2014 | 14 pages Case
Collection: Darden School of Business
The case examines the liquidity issues that J. C. Penney (JCP) experienced in 2012 and 2013 following a decline in sales and profits over several years. Although JCP had been a highly profitable and g... Read More
