Author Profile
Kaul, Asha
#BaghjanBurns: Crisis at Oil India Ltd
IIMA-COMM0029 | Published December 09, 2022 | 23 pages Case
Collection: Indian Institute of Management, Ahmedabad
On May 27, 2020, a blowout occurred in Well No. 5 at Baghjan (Assam); the well, owned by Oil India Ltd., caught fire on June 9, 2020. For almost five Read More
Parle Agro (India): Vision Realisation
IIMA-COMM0028 | Published December 28, 2021 | 18 pages Case
Collection: Indian Institute of Management, Ahmedabad
Nadia Chauhan, Chief Marketing Officer at Parle Agro set her vision in 2017 to become the dominant player in the beverages segment and to double the t Read More
Water in the Desert?: Oil India's CSR Impact in Assam
IIMA-COMM0027 | Published January 12, 2021 | 14 pages Case
Collection: Indian Institute of Management, Ahmedabad
Incorporated on February 18, 1959, Oil India Ltd. (OIL) was a leading public sector oil and gas company involved in the exploration, development, prod Read More
Changing Perceptions and Transforming Outcomes : L&T Acquisition of Mindtree
Kaul, Asha Agarwalla, Sobhesh Kumar
IIMA-COMM0025 | Published September 10, 2020 | 24 pages Case
Collection: Indian Institute of Management, Ahmedabad
On March 18, 2019, Yuvraj Mehta, head Corporate Brand Management & Communications (CBMC) at Larsen & Toubro (L&T), heard about negative media narrativ Read More
Nestle (dis)entangled ! Braving the MAGGI noodle crisis in India (B)
IIMA-COMM0013(B) | Published May 28, 2020 | 10 pages Case
Collection: Indian Institute of Management, Ahmedabad
After a tumultuous five months, Nestle India was exonerated in the Maggi crisis just in time for Diwali. Although the mood was one of vindication, the Read More
Nestle entangled! Braving the Maggi Noodle Crisis in India
IIMA-COMM0013(A) | Published June 15, 2016 | 17 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case describes the Maggi debacle faced by Nestle in India. On May 21, 2015, the Food and Drug Administration (FDA) ordered Nestle India to recall Read More