Author Profile
Kraft, Tim
The New War of the Currents: The Race to Win the Electric Vehicle Market
Kraft, Tim Alagesan, Suriyaprakash Shah, Jimit
OM-1709 | Published December 18, 2020 | 13 pages Case
Collection: Darden School of Business
The automobile industry is going through a dramatic change as electric vehicles (EVs) rapidly gain in popularity. Two companies in particular have dominated the EV market over the last decade: Tesla a... Read More
A Perfect Storm: Examining the Supply Chain for N95 Masks during COVID-19
Kraft, Tim Shah, Jimit Alagesan, Suriyaprakash Handfield, Robert
OM-1708 | Published November 30, 2020 | 11 pages Case
Collection: Darden School of Business
N95 masks are an important aspect in the fight to prevent the spread of COVID-19 due to the virus’s contagious nature. Coronavirus is a flu disease. It affects the respiratory tract of a person’s body... Read More
Goodio Supply Chain: A Chocolatey Future?
Thomas, Doug Kraft, Tim Hamalainen, Markko Yemen, Gerry Zhang, Meng Yuan Zheng, Yanchong
OM-1613 | Published January 17, 2019 | 12 pages Case
Collection: Darden School of Business
This case uses the experiences of a Finnish craft chocolate company to analyze the impact of supply chain transparency on suppliers and consumers. The case discusses the rationale behind entrepreneur ... Read More
Fisher Manufacturing Company (A)
OM-1598 | Published July 05, 2018 | 3 pages Case
Collection: Darden School of Business
Dorothy Hoffman, plant manager for the Clarksburg, Virginia, location of Fisher Manufacturing Company (Fisher), had a problem: her plant was repeatedly failing to improve its dismal performance when i... Read More
Fisher Manufacturing Company (B)
OM-1599 | Published July 05, 2018 | 1 pages Case
Collection: Darden School of Business
This case turns to the shipping and receiving side of Fisher Manufacturing Company's business. Plant manager Dorothy Hoffman has to decide whether to add one extra dock door in hopes of ameliorating a... Read More
Dooly County Doughnuts
OM-1572 | Published July 10, 2017 | 3 pages Case
Collection: Darden School of Business
Dooly County Doughnuts (DCD), a south Georgia based doughnut shop, faces capacity issues as its sales continue to grow. As its doughnuts continue to increase in popularity, DCD must gain a better unde... Read More
Pancho's Burritos (Abridged)
OM-1555 | Published September 14, 2016 | 3 pages Case
Collection: Darden School of Business
This case, an abridged version of "Pancho's Burritos" (UVA-OM-1539). Pancho's Burritos is a high-end fast-food restaurant located in Charlottesville, Virginia. Due to a recent surge in customers, the ... Read More
Operations Management: An Introduction to Process Analysis
OM-1556 | Published August 31, 2016 | 18 pages Technical Note
Collection: Darden School of Business
This technical note introduces students to fundamental concepts in process analysis and is appropriate for both undergraduate and MBA students in an introductory operations management course. It can b... Read More
Pancho's Burritos
OM-1539 | Published December 01, 2015 | 5 pages Case
Collection: Darden School of Business
Pancho’s Burritos is a high-end fast-food restaurant located in Charlottesville, Virginia. Due to a recent surge in customers, the lines at the restaurant during peak hours are becoming very long and ... Read More
Eastman Tritan Product Development and Launch
Raz, Gal Kraft, Tim Elias, Allison Hutchison-Krupat, Jeremy
OM-1540 | Published July 31, 2015 | 5 pages Case
Collection: Darden School of Business
In 2007, Eastman Chemical (Eastman), a global specialty chemicals company based in Kingsport, Tennessee, was set to launch Tritan, Eastman’s latest specialty plastic. The development team was excited ... Read More
Supply Chain Management at Beautiful Bags
Weiss, Elliott N. Kraft, Tim Goldberg, Rebecca
OM-1522 | Published December 08, 2014 | 7 pages Case
Collection: Darden School of Business
Joe Smith, senior director of merchandise management at Beautiful Bags (BB), was about to place a large order for the upcoming winter season. He had to decide how many pieces he should order of each p... Read More
Belle, Inc.
Hutchison-Krupat, Jeremy Kraft, Tim Weiss, Elliott N.
OM-1518 | Published September 02, 2014 | 5 pages Case
Collection: Darden School of Business
Charlie Reese, an operations manager for a fragrance manufacturer, is given a directive to reduce costs in order to free up working capital for other initiatives. Reese discovers that his initial plan... Read More
Eastman Tritan
Raz, Gal Kraft, Tim Elias, Allison
OM-1494 | Published April 05, 2013 | 15 pages Case
Collection: Darden School of Business
This case is used in Darden's Supply-Chain Operations elective. The field-based case gives supply-chain educators the ability to teach the newsvendor model with pricing under a capacity constraint usi... Read More
NoBull Burger
Kraft, Tim Osborn, Merritt Tang, Elizabeth
OM-1479 | Published September 20, 2012 | 6 pages Case
Collection: Darden School of Business
NoBull, a new, Charlottesville-based vegetarian burger producer, was at a critical junction in its development. While the business had grown substantially over the past year, it faced a number of chal... Read More