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Mayerick, Rebecca
Leveraging Communication Audits during Postmerger Integration
West, June A. Mayerick, Rebecca
BC-0185 | Published November 11, 2004 | 15 pages Technical Note
Collection: Darden School of Business
This note discusses excellence in postmerger integration (PMI) communication, which results from applying many of the same principles that generate success in other forms of corporate communication. Read More
The Practitioner's Guide for Communications During Post-Merger Integration
West, June A. Mayerick, Rebecca
BC-0186 | Published November 11, 2004 | 13 pages Case
Collection: Darden School of Business
Experts on mergers and acquisitions (M&A) view communications as the most important activity to manage during postmerger integration (PMI) efforts. A sound communications strategy is a critical determ... Read More