Author Profile

Rama Velamuri
PINK LEMONADE: TIME TO REFRESH THE FIRM’S POSITIONING (A)
Rama Velamuri Saumya Sindhwani Vinodini Saihjpal Geetika Shah
ISB388 | Published July 28, 2023 | 9 pages Case
Collection: Indian School of Business
Tina Garg, founder and CEO of a creative agency, Pink Lemonade, reflects upon her entrepreneurial journey of establishing a brand, growing the busines from a small to a midsized firm, and partnering a... Read More
PINK LEMONADE: ESTABLISHING A GROWTH MINDSET (B)
Rama Velamuri Saumya Sindhwani Vinodini Saihjpal Geetika Shah
ISB389 | Published July 28, 2023 | 8 pages Case
Collection: Indian School of Business
Tina Garg, founder and CEO of a creative agency, Pink Lemonade, reflects upon her entrepreneurial journey of establishing a brand, growing the business from a small to a midsized firm, and partnering ... Read More