Author Profile
Saumya Sindhwani
SAVING AN ENDANGERED ART: INDIA’S HANDLOOM HERITAGE
Saumya Sindhwani Geetika Shah Srishhti Sinha Rajshree Shukla
ISB404 | Published July 31, 2023 | 17 pages Case
Collection: Indian School of Business
The case is set in November 2021 and traces the journey of a unique women-led collective—Weavers Resource Bridge (led by Talish Ray and her fellow handloom enthusiasts)—that provided much-needed finan... Read More
THE WEDDING CLINIC: HOW WIDE OR DEEP TO INTEGRATE INTERRELATED BUSINESSES?
Saumya Sindhwani Vinodini Saihjpal Geetika Shah
ISB386 | Published July 28, 2023 | 32 pages Case
Collection: Indian School of Business
It was the autumn of 2022, and Payal Tekchandani, cofounder and partner of The Wedding Clinic (TWC), sat down with her operations team in Pune, Maharashtra, to discuss the plan of action for the upcom... Read More
PINK LEMONADE: TIME TO REFRESH THE FIRM’S POSITIONING (A)
Rama Velamuri Saumya Sindhwani Vinodini Saihjpal Geetika Shah
ISB388 | Published July 28, 2023 | 9 pages Case
Collection: Indian School of Business
Tina Garg, founder and CEO of a creative agency, Pink Lemonade, reflects upon her entrepreneurial journey of establishing a brand, growing the busines from a small to a midsized firm, and partnering a... Read More
PINK LEMONADE: ESTABLISHING A GROWTH MINDSET (B)
Rama Velamuri Saumya Sindhwani Vinodini Saihjpal Geetika Shah
ISB389 | Published July 28, 2023 | 8 pages Case
Collection: Indian School of Business
Tina Garg, founder and CEO of a creative agency, Pink Lemonade, reflects upon her entrepreneurial journey of establishing a brand, growing the business from a small to a midsized firm, and partnering ... Read More
MRIDA: NURTURING THE LOVE FOR LEARNING AMONG TRIBAL CHILDREN IN INDIA
Saumya Sindhwani Lakshmi Appsamy Urmi Mehta
ISB394 | Published July 10, 2023 | 12 pages Case
Collection: Indian School of Business
The case documents the challenges of Priya Nadkarni and Digvijay Singh, the cofounders of Mrida Education and Welfare Society (MEWS). Read More
Farm Laws 2020: Battle of Wits or More?
Saumya Sindhwani Poonamjot Kaur Sidhu
ISB350 | Published January 16, 2023 | 17 pages Case
Collection: Indian School of Business
This case can be utilized to highlight the importance of the various aspects and stages of the change management process. Read More
HYPER ISLAND: A CREATIVE BUSINESS SCHOOL’S DISRUPTIVE MANEUVERS TO HOLD ITS GROUND IN THE EDUCATION LANDSCAPE (PART A)
Saumya Sindhwani Lakshmi Appasamy
ISB330 | Published August 02, 2022 | 6 pages Case
Collection: Indian School of Business
Set in two parts the case documents the manoeuvres of a creative digital business school, Hyper Island (HI). Part A is set in December 2019 and narrat Read More
THE GREAT UNION JOURNEY: AMALGAMATION OF UNION BANK OF INDIA, ANDHRA BANK, AND CORPORATION BANK
S. Ramnarayan Saumya Sindhwani Lakshmi Appasamy Geetika Shah
ISB319 | Published May 30, 2022 | 34 pages Case
Collection: Indian School of Business
Set in April 2021, the case study traces the process of amalgamation of the Union Bank of India (UBI) with the erstwhile Andhra Bank (e-AB) and Corporation Bank (e-CB) following the announcement by th... Read More
Jet Airways: Tale of Their Takeoff and Crash Landing
Saumya Sindhwani Kanchan Mahadev Poonamjot Kaur Sidhu
ISB297 | Published February 24, 2022 | 23 pages Case
Collection: Indian School of Business
The case, set in April 2019, follows the managing director of an investment firm that is deliberating whether to invest in Jet Airways. Read More
GROUNDING OF THE BOEING 737 MAX 8 (B): THE ROAD AHEAD—MAKING THE BOEING 737 MAX FLIGHTWORTHY AGAIN
Harsh Manglik Geetika Shah Anusha Parihar Saumya Sindhwani
ISB284 | Published October 25, 2021 | 23 pages Case
Collection: Indian School of Business
In the short time between October 2018 and March 2019, two new Boeing 737 MAX 8 airplanes in different parts of the world were involved in deadly crashes. Read More
GROUNDING OF THE BOEING 737 MAX 8 (A): WHAT WENT WRONG?
Harsh Manglik Geetika Shah Anusha Parihar Saumya Sindhwani
ISB283 | Published October 25, 2021 | 25 pages Case
Collection: Indian School of Business
In the short time between October 2018 and March 2019, two new Boeing 737 MAX 8 airplanes in different parts of the world were involved in deadly crashes. Read More
MERGER OF EQUALS: THE AMALGAMATION STORY OF INDIAN BANK AND ALLAHABAD BANK
S. Ramnarayan Saumya Sindhwani Geetika Shah Anusha Parihar
ISB274 | Published August 04, 2021 | 33 pages Case
Collection: Indian School of Business
On August 30, 2019, the Ministry of Finance of the Government of India (GoI) announced the consolidation of ten nationalized banks into four. Read More
MAKING IT TO THE TOP: LESSONS OF ORGANIZATIONAL TRANSFORMATION FROM FUTURE GENERALI INDIA LIFE
Saumya Sindhwani Lakshmi Appasamy
ISB267 | Published June 29, 2021 | 15 pages Case
Collection: Indian School of Business
Set in Mumbai, India, during 2020, the case explores how Munish Sharda, the Managing Director (MD) and Chief Executive Officer (CEO) of Future Generali India Life Insurance Company Limited (FGILI), tu... Read More
WALMART-FLIPKART: A DEAL WORTH ITS PRICE?
Saumya Sindhwani M. Kanchan Lakshmi Appasamy
ISB186 | Published March 26, 2020 | 22 pages Case
Collection: Indian School of Business
The case, set in May 2018, follows an analyst as she undertakes the challenge of decoding the acquisition strategy behind a deal that rattled both venture capitalist and tech startup circles in India. Read More
HYPER ISLAND: A CREATIVE BUSINESS SCHOOL’S DISRUPTIVE MANEUVERS TO HOLD ITS GROUND IN THE EDUCATION LANDSCAPE (PART B)
Saumya Sindhwani Lakshmi Appasamy
ISB331 | Published January 27, 2015 | 6 pages Case
Collection: Indian School of Business
Set in two parts the case documents the manoeuvres of a creative digital business school, Hyper Island (HI). Read More