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Sharma, Meenakshi

Axel Motors

Sharma, Meenakshi

IIMA-COMM0024 | Published December 30, 2019 | 15 pages Case

Collection: Indian Institute of Management, Ahmedabad

The case deals with Axel Motor’s expansion into India and the clash between expectations and communication styles of the Indian subsidiary and Headqua Read More

A Course on Critical Thinking and Written Communication: The WAC Model

Sharma, Meenakshi

IIMA-COMM0023TEC | Published June 17, 2019 | 15 pages Technical Note

Collection: Indian Institute of Management, Ahmedabad

This technical note presents the pedagogic approach to teaching and sharpening critical thinking and written communication used at the Indian Institut Read More