Author Profile

Vohra, Neharika
Medplus - An Employee's Perspective
Vohra, Neharika Bhayana, Chayanika Arora, Harnain Sud, Kashika
IIMA-OB0247 | Published April 28, 2021 | 7 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case revolves around a critical incident that took place at an Indian pharmaceutical company, in which various stakeholders had very different per Read More
Decathlon India 2009-2019
Vohra, Neharika Chari, Vijayalakshmi
IIMA-OB0245 | Published March 22, 2021 | 49 pages Case
Collection: Indian Institute of Management, Ahmedabad
Headquartered in France, founded in 1976, a family firm with professional management Decathlon started retail operations in India in 2009 in B2B forma Read More
Jaiveer Roy
Vohra, Neharika Chari, Vijayalakshmi Mendonca, Valerie Bajwa, Tanveer
IIMA-OB0243 | Published August 13, 2020 | 16 pages Case
Collection: Indian Institute of Management, Ahmedabad
Optifit, an international brand of fitness equipment, had entered the Indian market in 2010 and had rapidly opened 45 stores in 8 years in the four me Read More
Eko: Scaling up a Fintech Start-up in Volatile Market and Regulatory Environments
Vohra, Neharika Ghoshal, Trisha Sharma, Supriya Mendonca, Valerie
IIMA-CIIE0018 | Published July 22, 2020 | 24 pages Case
Collection: Indian Institute of Management, Ahmedabad
Eko India Financial Services Pvt. Ltd. started in 2007 as a business correspondent (BC) for banks, providing account-opening and cash-in/cash-out (CICO) Read More
Rohan@BlueOcean Tech
Vohra, Neharika Mendonca, Valerie Sharma, Supriya
IIMA-CIIE0016 | Published January 31, 2020 | 3 pages Case
Collection: Indian Institute of Management, Ahmedabad
This short case illustrates the issues in managing people in start-ups, especially while building and growing teams. Rohan, the protagonist, is a youn Read More
Nucor Rochelle India Limited (NRIL)
Vohra, Neharika Narain, Arohini Bhatnagar, Deepti
IIMA-OB0234 | Published August 21, 2018 | 22 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case describes how a leader simultaneously addresses various aspects of business and people management to achieve a turnaround. The actions taken Read More
Ryan's Dilemma
Vohra, Neharika Agarwalla, Smriti Basoya, Snehil
IIMA-CIIE0012 | Published July 12, 2018 | 11 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case narrates the experiences of a fresh MBA graduate, Ryan, from a top business school in India. After graduating, he joined his traditional fami Read More
Microsign Products
Vohra, Neharika Saxena, Siddharth
IIMA-OB0221 | Published March 16, 2016 | 8 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case is about a micro to small manufacturing setup, Microsign Products, which has been in existence for the last thirty five years. Microsign Prod Read More
Dr. Shekhawat
Goel, Abhishek Vohra, Neharika
IIMA-OB0200 | Published January 24, 2007 | 18 pages Case
Collection: Indian Institute of Management, Ahmedabad
A commonplace issue in organizations is handling larger than life leaders. These leaders often have larger than life status in their field and the org Read More
Aravind Eye Care System: Giving the Most Precious Gift
IIMA-BP0299 | Published October 28, 2004 | 32 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case describes the vision of Dr. Venkataswamy, the founder of Aravind Eye Hospital at Madurai, Tamilnadu, and the hi Read More
Santa Express
Thomas, Nobin Mehrotra, Sonia Vohra, Neharika Vatavwala, Sanket
IIMA-CIIE0024 | Published | 17 pages Case
Collection: Indian Institute of Management, Ahmedabad
Three college friends came together to start 'Santa Express'—an on-demand delivery service serving customers for pickup and delivery of handy and non- Read More