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Structuring a Competitive Analysis: Deci...

Hild, Matthias

Technical Note

Structuring a Competitive Analysis: Decision Trees, Decision Forests, and Payoff Matrices

Hild, Matthias

QA-0674 | Published January 16, 2006 Technical Note

Collection: Darden School of Business

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Decision trees can be helpful in analyzing the key drivers of profitability and in designing risk-mitigation strategies. When analyzing competitive situations, each player's viewpoint can be represented by a separate decision tree, creating a "decision forest." In some situations, it is also useful to summarize two players' decision trees in a single payoff matrix. This note introduces those concepts step by step.

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