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The Lady Tasting Tea

Pfeifer, Phillip E...

Case

The Lady Tasting Tea

Pfeifer, Phillip E.

QA-0771 | Published August 31, 2011 | 2 pages Case

Collection: Darden School of Business

Product Details

This short case describes a famous experiment conducted by Sir Ronald A. Fisher and colleagues to test Dr. B. Muriel Bristol’s claim that she could tell—only by tasting—whether milk or tea was poured first into her cup. Using hypothesis testing, students must answer the question of how many correct picks the lady tasting tea (LTT) must make in order to “prove” her claim.

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