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Fundamentals of Pricing

Parry, Mark E.

Technical Note

Fundamentals of Pricing

Parry, Mark E.

M-0566 | Published June 28, 2002 | 8 pages Technical Note

Collection: Darden School of Business

Product Details

This note introduces students to the concepts of a pricing ceiling, a pricing floor, and suggests principles for narrowing the range of acceptable prices.

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