E-Mail Writing Exercise
Rubin, James R.
E-Mail Writing Exercise
BC-0254 | Published December 16, 2013 | 2 pages Exercise
Collection: Darden School of Business
Product Details
E-mail is often used as a substitute for a phone call or a meeting. This exercise addresses the appropriateness and effectiveness of e-mail as a channel for communicating sensitive information. Students assume the role of a director of marketing and design and are asked to compose an e-mail to subordinates addressing an imminent change that will affect them.
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