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Narrative Presentation: Telling the Comp...

Powell, Elizabeth ...

Technical Note

Narrative Presentation: Telling the Company Story

Powell, Elizabeth A.; Rubin, James R.

BC-0163 | Published December 12, 2001 | 2 pages Technical Note

Collection: Darden School of Business

Product Details

The Narrative Presentation Assignment offers students an opportunity to gain firsthand experience with an essential managerial communication skill: storytelling. The assignment gives guidelines for developing a "company story" presentation as an icebreaker assignment, with the performance goal of establishing an initial comfort level with delivery. The assignment suggests storytelling's broad range of business applications. Paired with Peer Feedback Assignment (UVA-BC-0164), which is supplemented by Triad Conference with Instructor (UVA-BC-0165).

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