Network Analysis: What Is It?
West, June A., Kel...
Network Analysis: What Is It?
West, June A.; Kelley, Erin; Malouf, Sana
BC-0247 | Published January 22, 2013 | 5 pages Technical Note
Collection: Darden School of Business
Product Details
This technical note is used in Darden's first year "Business Communications" course. This technical note examines the organizational structure of the network and provides a brief introduction to network analysis: What is it? Why do it? What are the implications? How can companies best implement it to highlight the strengths and power of networks and minimize the flaws and fragilities?
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